• Home page web graphic for hms.com. There is a grid of photos that include members of the military, families, teens and doctors. Text on the graphic reads, We power the healthcare system with integrity. HMS: Healthcare's HOTTEST. Click for More.
  • Web graphic for home page of employeraudits.com. There is a grid of photos that include business professionals, doctors and teachers. There is text that reads, We power the healthcare system with integrity.
  • Home page web graphic for federal.hms.com. There is a grid of photos that include military veterans, teachers, families and a doctor. There is text that reads, We power the healthcare system with integrity. Contracting Vehicles.
  • Home page web graphic for medicaid-rac.com. A grid of photos that include images of families, doctors, call center personnel, business executives and a man in a wheel chair by a lake. Text reads, Medicaid RACs collaborate with state agencies to ensure claims are appropriately paid.
  • Home page web graphic for HMS's commercial services page. Grid of photos that includes doctors, business employees, kids and families. There is also text that reads, We power the healthcare system with integrity.

For Health Management Systems (HMS), I was asked to design hero graphics that would replace outdated content on several of the organizations web properties. The goal was to refresh the look and feel of existing landing pages while maintaining the integrity of the brand. The first thing I wanted to do was to change was to incorporate a much broader range of people.

Previously, only doctors and medical personnel were depicted on HMS’s landing pages. The reality is that the company’s products benefit numerous people and not just doctors. By building a simple grid, I was able to customize arrangements of different people, depending on the specific product being advertised. Each grid makes use of the bright, welcoming colors from the company’s corporate color palette.

Sites for this project include HMS’s home page, HMS’s linked in page, and divisions of the company for Federal, Commercial, Employer and Medicaid Solutions.

  • Medium: Web Graphics
  • Year: 2013
  • Skills: Adobe Photoshop, Adobe Illustrator

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